Partial contents: Competitive strategy : the core concepts -- Value chain and competitive advantage -- Cost advantage -- Differentiation -- Technology and competitive advantage -- Competitor selection -- Industry segmentation and competitive advantage -- Substitution -- Interrelationships among business units -- Horizontal strategy -- Achieving interrelationships -- Complementary products and competitive advantage -- Industry scenarios and competitive strategy under uncertainty -- Defensive strategy -- Attacking the industry leader.

Introduces a powerful tool that the strategist needs in order to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service. It is these activities from which competitive advantage ultimately stems. By showing how all the firm's activities can be examined in this integrated way, Porter provides a new and practical perspective on competitive strategy.