Slywotzky, Adrian J. Morrison, David J. <br/><br/>
The profit zone :   how strategic business design will lead you to tomorrow's profits /  
Adrian J. Slywotzky and David J. Morrison. 
 - New York :   Time Business,   1998 
 - 342 p. 
<br/><br/> The book that answers the most fundamental question in business: Where Will I Make a Profit Tomorrow?<br/><br/>Why do some companies create sustained, superior profits year after year? Why are they always far ahead of their competitors in discovering the ever-changing profit zones of their industry? Why do others languish as their traditional way of doing business turns into a no-profit zone? The Profit Zone provides the answers. It is a brilliant, original, and practical explanation of how and why high profit happens. 
<br/><br/><label>ISBN: </label>0-8129-2900-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>DIRECCION DE EMPRESAS<br/>ESTRATEGIA EMPRESARIAL<br/>PLANIFICACION ESTRATEGICA<br/>RENTABILIDAD<br/>EFICIENCIA ECONOMICA
<br/><br/><label>Universal Decimal Class. No.: </label>658.011.44=111