TY  - BOOK
AU  - Ghoshal, Sumatra
AU  - Bartlett, Christopher A.
TI  - The individualized corporation : : a fundamentally new approach to management : great companies are defined by purpose, process and people / 
SN  - 0-88730-806-6
PY  - 1997///
CY  - New York : 
PB  - Harper Business, 
KW  - ADMINISTRACION DE EMPRESAS
KW  - GESTION EMPRESARIAL
KW  - METODOS DE GESTION
KW  - DIRECCION POR OBJETIVOS
KW  - OBJETIVOS DE LA EMPRESA
KW  - POLITICA DE PERSONAL
KW  - GESTION DE PERSONAL
N2  - Based on six years of research and interviews with managers at every level, this text explores the collapse of an outdated corporate form and reveals the emergence of a fundamentally different management philosophy - one that focuses on the power of the individual
ER  -